Kunal Bahl : 7 learnings for #tsparks:

Kunal Bahl is the founder of India’s Biggest deal website – SnapDeal
Here are 7 learnings that were captured by yourstorydotin during TechSparks 2012
Kunal Bahl 7 learnings for #tsparks:
  1. Don’t do it alone.
  2. Spend 1/3 of your time recruiting. Step out of your comfort zone-Be shameless
  3. Be shameless. Snapdeal sold cheap condoms on valentine’s day
  4. Your culture will define your success: Fashion show, painting eggs at easter, etc.
  5. Constant innovation is a must. Don’t copy/paste and be ‘XYZ of India’. Be right for India.
  6. Break Clutter – Create a brand that is discontinuous. E.g. Pumps for wells in Rural India.
  7. Service is the only differentiation in the long run.
  8. Bonus: Advertise where there hasn’t been advertisement before.

source: twitter.com/yourstorydotin
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