Localizer is a tool that makes any mono-lingual website or web application multi-lingual. Localizer works with your current system without any additional development.
Localizer automates the localization workflow.
- Localizer detects your new / untranslated content.
- It submits this untranslated content to machine or professional translation for you.
- Finally it displays your website in different languages to visitors around the globe.
Localizer was founded in 2014 by Sinan Kaya and Co- founded by Yunus Atalan and is headquartered at Tank Stream Labs. It was established to help brands resonate with their international audiences. “72.1% of consumers spend most or all of their time on websites in their own language.” (Harvard Business Review). Sinan arrived in Sydney at 2001. After, one year of struggle he started Ashop, an e-commerce solutions platform similar to Shopify. Ashop grew to become a successful company serving thousands of e-commerce clients from around the world. Ashop has a strong presence in the Australian market. Sinan has been working in the e-commerce industry for 15 years and saw a strong need for Localizer.co, which is why he developed it. Yunus manages day-to-day operations for Localizer. Yunus and Sinan met at University, and have been friends ever since. Yunus has worked for successful companies like EDS and General Motors. Yunus has a strong background in project management, e-commerce and web development.
“Localizer makes any website or web application multi-lingual just by adding a piece of code. Users then launch the visual editor of Localizer to create a set of ‘translation rules’ for their website. Based on these rules, Localizer detects new content, connects that content to be translated by professional human translations, (or machine translation) and serves the translated content to users based on their demographics.” Says Sinan.
Localizer supports growth and helps businesses to increase revenue by opening new markets. Using Localizer they can reach more customers by delivering a native brand experience. The goal of Localizer is to increase the workflow of companies by taking away the translation burden. Their main goal is to fully automate the localization process in the form of a ‘click of a button.’