IPL 2017 Analysis – A Digital Marketing Report – How well the Advertisers Performed
This year’s IPL 2017 edition closed with Mumbai Indians walking away with the trophy for the third time. The event
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Digital Marketing
MediaNest startup helps to simplify the Video distribution & marketing
MediaNest makes managing, distributing, optimizing & analyzing videos on social media & video channels simple with one-click video distribution to
Read moreThe 7 Golden Rules For Running an Online Business
The 7 Golden Rules For Running an Online Business. Things you need to know to stay up in your business.
Read moreThe Invisible Customer on your website
The conversion funnel has been the holy grail of many Digital marketers till date, wherein usually about 3- 7% of the total visitors to the site actually convert, leading to the question what happens to the remaining 90+ %?
Read moreMaking Sense of Online Marketing in Real Time
There are about 2.5 bn people online, less than one fifth of them shop online regularly but they account for nearly $1 Trillion of sales a year, that’s up by almost 21.9% compared to last year (2011). According to one estimate 70% of the retail sales are influenced online, and this is also applicable to people who don’t buy online
Read moreTrends in Social Media Marketing in India for 2013
Ernst and Young (EY) recently launched the a report on trends in social media marketing in India. They went to about 50 companies across the country to understand how are marketers and digital agencies leveraging social media. While most of these companies are mid to large size, it throws up some interesting insights
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