SEO 101: Learn These 5 SEO Techniques in 1 Day

When you’re running a website, there’s no denying that SEO is one of the most important things you need to be thinking about. Nearly everybody uses search engines these days to find what they’re looking for, which shows that being at the top is so important when you want customers to find you.

With good and effective Search Engine Optimization practices, you’ll be able to place yourself at the top of the SERPs, resulting in more business for your company. To help you along the way, today we’re going to explore five key SEO techniques you can start using right away!

#1 – Use Header Tags

When you’re writing your content, the chances are you’re using subheadings to break up your content, just like this post has six subheadings. While this helps the reader through your content and to help them find what they’re looking for, they also help Google index your page.

Make sure you’re using header tags like H1 and H2 to highlight your subheadings, so Google knows exactly what your content is about.

#2 – Improve Website Loading Times

How long does your website take to load a page? Google actively monitors this page loading speed because people don’t want to be kept waiting for their content, so faster times will rank higher.

This means not bogging your website down with insanely high-quality images and using fast server connected speeds in order to get down to under a second if possible. Statistics show around 40% of all traffic will leave if a website hasn’t loaded in less than three seconds.

#3 – Image Optimization

Think about the images you have on your website. Now think about the names of these images. Do they actively reflect the nature of your content or they titled something like IMG_5634 or DSC49585?

Google will actively search through and index the names of your images, ranking the images with more suitable titles to your website content higher in the search engines. Go through your images and make sure they’re relevant!

#4 – Implement External Links

To increase the credibility of your website, it’s important to make sure you include links to external websites. Ideally, you’re going to want to link out to authoritative websites who have been proven to have leading information; thus, showing that you’re using authoritative information.

#5 – Keep Things Updated

While you’re probably adding new content to your website every now and then, how often are you revisiting your content and making adjustments? If you’ve uploaded an article years ago and haven’t touched it since you can bet your bottom dollar the SEO is outdated on it.

Always aim to keep the content on your website as higher quality as possible, and you’re proactive in keeping everything on there up to date and current in order to provide your users with the best experience.

Summary

As you can see, there are lots of different things you can think about when it comes to optimizing the SEO ranking of your website. Be sure to keep up to date with the latest trends in order to keep your website at the top of the SERPs.

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