The conversion funnel has been the holy grail of many Digital marketers till date, wherein usually about 3- 7% of the total visitors to the site actually convert, leading to the question what happens to the remaining 90+ %?
Read moreThere are about 2.5 bn people online, less than one fifth of them shop online regularly but they account for nearly $1 Trillion of sales a year, that’s up by almost 21.9% compared to last year (2011). According to one estimate 70% of the retail sales are influenced online, and this is also applicable to people who don’t buy online
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